It's no wonder that online hack tools such as this Howrse hack are booming at such a rapid rate. In case you are unaware, these hacks (or cheats) allow players to obtain the game currency or resources for practically nothing. They sometimes ask for an offer to be completed but despite this, they help players save money in the long run.
It does not take long playing Howrse for one to realize that the game relies heavily on micro-transactions (or in-game purchases) to be profitable for its publisher Owlient.
It does not take long playing Howrse for one to realize that the game relies heavily on micro-transactions (or in-game purchases) to be profitable for its publisher Owlient.
Players are subtly coerced into using their credit cards to buy Equus and Passes, or else their progression in the game is going to be incredibly slow. I have seen this happening with many other games in recent years. Mobile games from Google Play or the iTunes App Store have mastered this art entirely. Offer a game for free, get the players hooked and build a passionate community. Then use game mechanics to push them to spend real money on virtual resources. BRILLIANT!